Advertising

Looking to advertise on Island FM?

We’re the best-loved radio station in the bailiwick reaching more people than any other.

In fact, we have the highest percentage reach of any radio station in the British Isles with 57.8% of Guernsey, Herm, Sark and Alderney tuning in each week.

More than 30,000 people tune in each week, with islanders tuning in for an average of 12.6 hours a week, giving Island FM a 40.4% market share - that's one of the highest shares of any radio station in the British Isles! 

Source: RAJAR / Ipsos MORI / RSMB 12 Months Q1 2020

We have a range of products, from traditional radio advertising and sponsorships through to exciting on-air promotions, digital solutions and street marketing campaigns – the possibilities are (almost!) endless.

In short, we will work with you to develop a message and select the medium that will supercharge your message and get you the return on your investment you deserve.

Filling out the form at the bottom of this page will put you in touch with an expert at our St Sampson Broadcast Centre. One of our Account Managers will get in touch and give you a free, impartial quote based on your business needs and objectives.

Meet the Sales Team!

You can give us on call on 01481 242000.

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  Number One For Guernsey

  Island FM plays great songs from the past 40 years right through to current day. This is combined with engaging talk, essential news, travel, weather and entertainment. Island FM is a valued part of bailiwick life, involved in Guernsey’s key events. We broadcast on 104.7FM to Guernsey, Herm and Sark and on 93.7FM in Alderney.

  Programming Format: Adult contemporary with a wide mix ranging from the 80s to today.

  Target Audience: 25-54

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  Listener Demographics

  The number and proportion of Island FM listeners that are:

  

  Gender

  Male	Female
  47% 14,500	53% 16,100

  

  Social Grade

  ABC1	C2DE
  66% 20,100	34% 10,600

  

  Household's main shoppers

  Main shopper	(with children)
  75% 23,100	36% 11,100

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  What do listeners do after hearing about a brand?

  Island FM listeners are more likely than average to engage with a brand that's been promoted on the radio.

  

  Went on to purchase

  Island FM	Other Commercial Radio
  42%	30%

  

  Visited in-store

  Island FM	Other Commercial Radio
  52%	29%

  

  Searched online

  Island FM	Other Commercial Radio
  60%	46%

  Source: RAJAR / Ipsos MORI / RSMB 12 Months Q2 2018

Interested? Get in touch.

If you'd like to have a chat with us then just fill out the form below and we'll give you a call.